I’m Deepika Jaiswal (Freelancer), the branding visualizer and graphic/web designer behind HP Designers & Developers. I collaborate one-on-one with small business owners with big hearts (like you!) to create beautifully designed visual identities, print collateral, and websites to help you elevate your marketing. Visual branding is what brings your brand to life. I’m proud to offer three different branding packages for different budgets and needs, along with opportunities to customize with branding add-ons and extra marketing collateral designs. This guide outlines these offerings and shares a little bit about my process too, to help give you a feel for what to expect. Please feel free to get in touch with questions! Thank you for the opportunity to share what I do with you!

First

A LITTLE ABOUT MY PROCESS

BUILDING A MEMORABLE BRAND IN ANY INDUSTRY TAKES MORE THAN A WELL-DESIGNED LOGO.

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Branding is about knowing what connects with your target audience, authentically speaking to who they are, and genuinely gaining their trust and loyalty. Which is why my visual branding process is designed to not only create a beautiful visual identity, but also help you clarify your brand vision and strengthen your brand’s foundation, for a more holistic, heart-centered approach to branding.

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1. DISCOVER + INSPIRE
Let’s dig into your brand foundation! First, I’ll ask you to collect visual inspiration and complete my Branding Questionnaire, to ensure we’re creating from a place of strategy, meaning, and alignment. Then we’ll hop on a brand clarity call to kick things off, talk about this (fun!) client homework, and discuss your big picture goals and vision. Shortly thereafter, I’ll send you a short creative brief summarizing the direction we’re headed, including an inspiration board that visually represents where we’re headed with your brand.

2. DESIGN + DEVELOP
From there, I’ll start designing and send you a presentation of two original logo + brand styling concepts to choose from. After a route is chosen, we’ll refine if needed and then continue to develop your visual brand with additional marks, design elements, patterns and textures (if included in your package).

3. IMPLEMENT + GROW
After finalizing your visual brand, we bring things to fruition. Depending on your package, this may involve designing accompanying collateral pieces and launching a Square space website. The goal is depth and consistency — your brand deserves attention to detail to ensure it’s beautifully and thoroughly represented.

 

SOUND FUN? IT SO IS.

BROWSE MY BRANDING PACKAGES